Art Direction
Brand Strategy
Music direction

In celebration of our 30th anniversary in 2017, Oliver Peoples partnered with pioneering photographer Peter Lindbergh for one of their most ambitious campaigns, Desert Stories.

From its inception in 1987, Oliver Peoples has developed iconic imagery and campaigns that reflect our commitment to integrity, craftsmanship, and timeless luxury. In celebration of our 30th anniversary in 2017, we partnered with pioneering photographer Peter Lindbergh for our then most ambitious campaign to date, Desert Stories. Over his prolific career, Lindbergh has paved the way for gentler, more lifelike standards of beauty through honest portraits with a cinematic feel. It was this commitment to going beyond glossy perfection that Lindbergh brought to bear in Desert Stories, a campaign that still marks a high point in our aesthetic journey.